Understand the Tech Behind Your Business—Without the Overwhelm

A live weekly session that explains what business technology is, why it exists, and how to use it intentionally—so your decisions feel strategic, not reactive.

A diverse group of tech professionals, both men and women, gathered around a digital whiteboard, collaborating energetically in a modern, glass-walled office. The scene is vibrant, with laptops, tablets, and digital notes visible, capturing a high-energy, forward-thinking atmosphere.

What to Expect

This isn’t a training and it’s not a sales pitch.

It’s a clear, plain-language walkthrough designed to help you understand technology well enough to make confident decisions.

What common business tools actually do—and what they don’t
Why certain technologies exist and when they’re worth using
How to think about tech decisions without feeling rushed, reactive, or behind
Where most businesses overcomplicate things (and how to avoid it)

A close-up of a young woman coding on a laptop, surrounded by holographic data visualizations and futuristic UI elements, in a sleek, minimalist workspace. The lighting is cool and modern, emphasizing focus and innovation.

Meet Your Expert Guide

Technology doesn’t need to be mastered to be used well.

You just need the right context.

A candid shot of two tech speakers, one male and one female, engaged in animated discussion on stage at a tech event, with a large digital screen behind them displaying code and graphs.

Maddie Estes - Systems Architect & Strategic Translator

Maddie helps business owners and leaders understand technology at a decision-making level—so they can lead, delegate, and invest with confidence.

Her work focuses on clarity, alignment, and using systems intentionally to support sustainable growth.

This session is part of her ongoing commitment to helping founders stop reacting to tools and start using them on purpose.

Why This Session Is Different?

For Owners & Operators

Designed for people who don’t need to do the work themselves, but do need enough understanding to guide decisions and direction with confidence.

No Jargon. No Pressure.

Everything is explained in plain language, with no fast talking, no tool pushing, and no expectation to buy, build, or implement anything.

Decision-Level Clarity

Gain clarity on what matters, what doesn’t, and what to focus on next—so your technology choices feel intentional, not reactive.

What This Is (and Isn’t)

This is an educational clarity session.

No case studies required. No inflated promises.

If you’re looking for understanding, context, and calmer decision-making—this session is for you.

A cheerful group of young professionals, two men and one woman, celebrating a successful tech project in a bright, open office, with laptops and digital screens in the background.

Save Your Spot

Talk Techie 2 Me Tuesday runs weekly and seats will be limited in future sessions.

Register for an upcoming date and plan to arrive on time.

Each session stands on its own. Attend once—or return as topics become relevant.

Frequently Asked Questions

Is this beginner-friendly or more strategic?

This session is strategic. You don’t need technical experience, but it’s designed for business owners and leaders who want to make better decisions—not learn step-by-step setups.

Will this try to sell me software or services?

No. This session is educational. Tools may be shown for context, but there’s no pressure to buy anything.

Do I need to attend every week?

No. Each session stands on its own. Some people attend weekly to build understanding over time, others drop in when the topic is relevant.

Is this only for tech businesses?

No. This session is for any business using—or considering—technology to support growth, regardless of industry.

Will there be a recording?

Live attendance is encouraged. Recording availability may vary.

Who is this NOT for?

If you’re looking for advanced technical training, certifications, or hands-on implementation, this session won’t be a fit.

Many attendees use this session as a starting point for building stronger systems and decision frameworks over time.